logo toronja comunicación persuasiva
ir a página principal ir a contáctenos
citrus paradisi
semillas
manifiesto
proyectos terminados
comunicación corporativa
publicidad social y comercial
consultoría de marca
diseño visual
contenidos
proyectos en ejecución
cosecha
english version
2009
·················································································
Festival de Cine "Un cine que te toca"
·················································································
Corriente Alterna
·················································································
Florida "cuando el cariño es insuperable, la familia es inseparable"
·················································································
Tai Heng / Alpha "Celebramos un año más con los útiles Alpha"
·················································································
2008
·················································································
Congreso Anual de Empresarios / CADE 2008 “El reto es de primera, no juguemos en segunda”
·················································································
Liderman “valemos tanto como lo que cuidamos”
·················································································
García Sayán
·················································································
Festival de Cine
·················································································
Esika / Colombiamoda
·················································································
Misti
·················································································
Semana económica "Un mejor diseño para tomar decisiones"
·················································································
Cálidda
·················································································
Transparencia
·················································································
Abbott / Isomil Advance con Eye-Q
·················································································
Universidad San Martín
·················································································
Tai Heng / Alpha "los chicos creativos son chicos alpha"
·················································································
Aceros Arequipa
·················································································
2007
·················································································
Congreso Anual de Empresarios / CADE 2007 "Todo lo que nos falta para ser un país justo y próspero"
·················································································
Instituto Peruano de Arte y Diseño / IPAD "aprovecha tu país para venderle al mundo"
·················································································
Revista Caras
·················································································
Festival de Lima
·················································································
Universidad San Martín
·················································································
Misti
·················································································
Revista "A" de Amarige
·················································································
Global Institute
·················································································
Instituto Peruano de Arte y Diseño / IPAD "quieres tomar su lugar?"
·················································································
Tai Heng / Alpha "auspiciador oficial de la creatividad"
·················································································
Pescados Capitales "7 pecados"
·················································································
Amnistía Internacional "no más violencia contra la mujer"
·················································································
2006
·················································································
Revista Gisela "renovación"
·················································································
Instituto Peruano de Arte y Diseño / IPAD "el diseño peruano está en marcha"
·················································································
Consorcio de Organizaciones Privadas de Promoción al Desarrollo de la Micro y Pequeña Empresa / COPEME
·················································································
Prueba ciudadana
·················································································
Mincetur - Cesvi - UNICEF "turismo sexual infantil"
·················································································
Pisco Ku "el único pisco que busca fiesta"
·················································································
2005
·················································································
TLC Perú - EEUU
·················································································
Consejo Nacional del Ambiente / CONAM "el clima está cambiando"
·················································································
Congreso Anual de Marketing Peruano / CAMP 2005 "todo sirve para comunicar"
·················································································
John Holden "un momento diseñado por JH"
·················································································
Foro Educativo
·················································································
Semana Económica "encuentre la respuesta"
·················································································
Solo llama 1913 "no esperes promociones, solo llama"
·················································································
Movimiento Para que no se Repita "justicia y reparación"
·················································································
2004
·················································································
Copa América "la fiesta va a empezar"
·················································································
SEDAPAL "arabes"
·················································································
SEDAPAL "inodoro"
·················································································
Techo Propio "tula y t-chito"
·················································································
Pescados Capitales "escritores"
Florida "cuando el cariño es insuperable, la familia es inseparable"
Publicidad Comercial

El consumidor reconoce la gran calidad de Florida, pero siempre la asocia a la conserva de atún: no conoce la gran diversidad de productos que también tiene.
El reto fue, justamente, que les quedara claro que Florida es también variedad.
Nuestra apuesta fue emocional: ¿no te daría pena que te separen de tu familia? No hagas lo mismo con la conserva de atún Florida.

Aquí puede observar el comercial que lo dice mejor que estas líneas.


Florida
Fundada en 1929, Yichang se dedica principalmente a la comercialización de marcas líderes en el Perú. Sus principales líneas de productos son abarcan desde ferretería, vinos, licores, audio y vídeo, alimentos no perecibles, hasta artículos para hogar y cuidado personal.

frutas que ayudan frutas aliadas pepas de interés recomendamos
ir a política de uso ir a versión 1.1
copyleft toronja 2006 versión 2.0

av. comandante espinar 844 - miraflores - lima - perú, t: (511) 719 6625